Yvette Williams and her husband have five children and found themselves easily spending $200 per child for each sport they participated in. Yvette quickly realized she could save money by making their shirts herself and so her career in screen printing and vinyl began. What started as a hobby and a way to save money quickly became a part-time job on top of the full-time jobs Yvette and her business partner, Mayra Olmos, already had.
Their America’s SBDC at WTAMU consultant, Ana Ramirez, helped them create a business plan and helped them apply for Friona EDC funding. She worked through multiple cash flow projections with them to create realistic numbers that would make their business successful. Along with custom screen printing and vinyl orders, they sell boutique clothing and accessories, and they plan to offer gift baskets and balloons in the future. If they ever needed help with marketing strategies or their social media presence, Ana was just a phone call away.
The two women and their families tackled renovations of an old, tired building on Main Street downtown. Yvette’s advice to other entrepreneurs wanting to open their own business is, “If you really want to do it, you can do it. It’s a lot of time.” After Yvette and Mayra leave their other jobs, they come to the shop to make custom shirts until sometimes 10 o’clock at night. Their efforts helped secure Dos Chixx as a thriving business, and they have recently hired additional employees to keep up with orders.